# Essential Elements of a Successful Blog Post *By James Hills, menwhoblog.com — Updated June 2021* Written by: [James Hills](https://menwhoblog.com/james-hills.html) Last Updated: 23 June 2021 Top BlogHits: 4248Reading time: 02:34 If you were engaged in a life-threatening sport, you would double-check your gear to ensure they are all in good condition. The same applies to your blog posts, as each one must contain essential elements to avoid reader apathy. Without them, your blog post can come across as unprofessional, tacky, and not worth reading. In addition, while [7.5 million posts](#:~:text=1.,posts%20are%20published%20every%20day.&text=There%20is%20the%20frequently%20asked,blog%20posts%20get%20published%20daily.) are made worldwide, it is interesting that 30% of these daily posts originate from the US. That adds even more pressure to sail the storm by becoming particular about your blog posts. That said, here are three essential elements your blog should have.    ## Attention-grabbing Headline Naturally, readers are drawn to catchy headlines which address topical issues of interest. According to a Conductor study on blogs, if a blog post cannot grab attention immediately, the likelihood of not getting read increases by over 50%. This means your headline wields much power to compel blog visitors to spend more time on your page. This trick works pretty well for emerging brands hoping to make an impact with their blogs. In other words, the more attention-grabbing the headline is, the more people will want to read regularly and associate themselves with your emerging blog. In addition to your main headline, subheadings are necessary to make the reading process more accessible and enjoyable. Subheadings help the reader to make differentiations (of ideas and concepts) within your post.   ## Good Meta Description This is usually the snippet or extracts you read immediately underneath the headings of different search results on Google. Although these are few sentences, they are packed with enough information to give a fair idea of what the link is about. A good meta description will most importantly contain relevant keywords typed by the individual searching for specific content. That is where [SEO](https://www.globalsearchmarketing.co.uk/seo-agency-birmingham/) comes in. Did you know that a well-structured meta description improves your click-through rates? This is essentially true when dealing with results generated from an organic search.   ## Captivating Story Or Post When your headline catches the reader’s attention, they will naturally progress to the rest of the story. This is where you need to employ reader engagement in your writing skills. As a tip, strive to make every sentence in your post convincing enough to urge the reader to go further. For more experienced writers, a psychological pull is employed to keep readers engaged till they complete the story. For example, you may begin your blog post with a story that ties into the overall theme of your write-up. More than 85% of your readers will want to go further to the last sentence with this technique. Fortunately, this theory was tried out by [Alex Turnbull](https://blog.bufferapp.com/power-of-story), who discovered that almost 300% of people read to the end of the article. Meanwhile, other elements to consider are relevant images, language clarity, optimized pages for sharing, and a compelling call to action. Others are authentic internal links and exciting supporting points. All these come together to make a successful blog post. Hopefully, these points offered insight into elements you may not have given much thought to. **Hey James Hills wants you to share this!**   ---   Written by: [James Hills](https://menwhoblog.com/james-hills.html) #MenWhoBlog MemberBlog MasterThought Leader James' passion for exploration and sense of duty to his community extends beyond himself. This means he is dedicated to providing a positive role model for other men and especially younger guys that need support so that they can thrive and be future positive contributors to society. This includes sharing wisdom, ideas, tips, and advice on subjects that all men should be familiar with, including: family travel, men's health, relationships, DIY advice for home and yard, car care, food, drinks, and technology. Additionally, he's a travel advisor and a leading men's travel influencer who has been featured in media ranging from New York Times to the Chicago Tribune, and LA Times. He's also been cited by LA Weekly "Top Travel Bloggers To Watch 2023" and featured by Muck Rack: "Top 10 Outdoor Journalists for 2022". He and his wife Heather live in St Joseph, Michigan - across the lake from Chicago. ### Cruises and Resorts Thinking about a cruise or all-inclusive resort vacation? We can help you plan your dream getaway ... [Click Here](https://menwhoblog.com) --- {"html":""} --- ### Testing Out Cellular At Sea On Our Recent Canadian Cruise A few months back, I set sail on a 7-day cruise aboard the Norwegian Getaway with my buddy James from ManTripping.com, and unlike most of my normal tropical getaways, this time we decided to head north, visiting some of the most scenic ports along the Eastern… [Read More ...](https://menwhoblog.com/blog/testing-out-cellular-at-sea-on-our-recent-canadian-cruise.html) ### Products & Gear For Men ### UGREEN Finder Pro Review: The Tracker Tags Android Users Have Been Waiting For The UGREEN Finder Pro 4-pack solves a problem Android users have dealt with for years - finding a reliable Bluetooth tracker that works natively with Google Find Hub, pairs in seconds, and doesn't charge you a monthly subscription to track your own stuff. [Read More ...](https://menwhoblog.com/blog/ugreen-finder-pro-tracker-tags-review.html) ### Related Articles #### How To Write Great Blog Posts That Will Get Attention From Sponsors [How To Write Great Blog Posts That Will Get Attention From Sponsors](https://menwhoblog.com/blog/how-to-write-great-blog-posts-that-will-get-attention-from-sponsors.html) #### How to Become a Better Blogger Using These Eight Easy Tips [How to Become a Better Blogger Using These Eight Easy Tips](https://menwhoblog.com/blog/how-to-become-a-better-blogger-using-these-easy-tips.html) #### How To Get High Quality Recipes For Your Blog [How To Get High Quality Recipes For Your Blog](https://menwhoblog.com/blog/how-to-get-high-quality-recipes-for-your-blog.html) #### Allison PR Releases 2019 Influencer Marketing Survey Results [Allison PR Releases 2019 Influencer Marketing Survey Results](https://menwhoblog.com/blog/allison-pr-releases-2019-influencer-marketing-survey-results.html) #### Dad Blogging for Beginners: What You Need To Know Before Writing Your First Post [Dad Blogging for Beginners: What You Need To Know Before Writing Your First Post](https://menwhoblog.com/blog/dad-blog-before-you-write-the-first-post.html) - [User Login](https://menwhoblog.com/log-in.html) - [Working With Brands Men Love](https://menwhoblog.com/capabilities.html) - [Content Marketing](https://menwhoblog.com/content-marketing.html) - [** Privacy Policy](https://menwhoblog.com/privacy-policy.html) - [**](https://menwhoblog.com/contact-us.html) - [**](https://menwhoblog.com/upcoming-events.html) - [**](https://menwhoblog.com/index.php?option=com_joomrss&view=feeds&Itemid=1640) - [**](https://menwhoblog.com/ask-the-men/ask-the-men.html) - [**](https://menwhoblog.com/smart-search.html) - [**](https://menwhoblog.com/site-map.html) - [Interviews](https://menwhoblog.com/interviews.html) ### Connect With Us: - [YouTube](https://www.youtube.com/channel/UC73Mim8Djl8v43OweTNaing?sub_confirmation=1) - [Instagram](https://www.instagram.com/menwhoblog/) - [Twitter](http://twitter.com/menwhoblog) - [Facebook Page](http://facebook.com/menwhoblog) - [Facebook Group](https://www.facebook.com/groups/221775444677338/) Make sure to tag us and use #MenWhoBlog on Instagram or Twitter for a chance to be featured on our handles. ### Media, Guest Posts and Speaking: #MenWhoBlog leaders are available for guest posts, podcasts, or to speak with media or at conferences. {"html":""} --- **About menwhoblog.com:** Community and resources for men who blog, create content, and build online businesses. *Source: [Essential Elements of a Successful Blog Post](https://menwhoblog.com/blog/essential-elements-of-a-successful-blog-post.html) — menwhoblog.com*